Floral design, at it’s core, is an artistic discipline; constructing floral arrangements that are compellingly beautiful while being thoughtfully composed. Like any art piece, the end product is meant to stir the emotions and present a striking visual impression. National Floral Design Day – observed on February 28 – began as a tribute to the founder of Boston’s School of Floral Design, Carl Rittners. Instituted in 1995 in Massachusetts, it has become a day for our industry to celebrate flower arranging as art.
Floral design is right in our name; it is an endeavor we take seriously. A professional floral designer, like any artist, is trained to discern and control the concepts of line, structure and color when conceiving a new piece. Each flower is chosen carefully based upon its relation to the theme, to the other elements, and to it’s position in space and negative space. The American school of floral design has been heavily influenced not only by Rittners and his proteges, but by Eastern and European cultures and designs which bring their own traditions and beauty.
Flowers have always played a role in society, and are one of the most prolific gifts in all stages of life. From the joyful birth of a new baby to the bittersweet goodbye at a grave site; floral arrangements are with us. There is inherent meaning in each species, as well as in each color. The artistry of creating a masterpiece for the powerful moments in our lives is a way to express our emotions in an aesthetically beautiful way. In these moments, the professional florist who designs the perfect tribute is acting as a true artist, commemorating the event in a unique and personal way.
Griffin’s Floral Design is grateful for the contributions of Rittners and his students, who have channeled creative inspiration into our industry. Our own talented Newark floral designers are ready to create a masterpiece just for you as well – if you have special occasion in February and want a one-of-a-kind floral arrangement to give, the expert florists at Griffin’s can’t wait to create!